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Authors: Vohra, Neharika; Agarwalla, Smriti; Basoya; Snehil;

Reference No: CIIE0012 Pages: 10 Published on: 12, July, 2018

Abstract: The case narrates the experiences of a fresh MBA graduate, Ryan, from a top business school in India. After graduating, he joined his traditional family business with the aim to transform it, accelerate growth and start a new business line. Ryan starts several initiatives over one year but his efforts ... More

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