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Authors: Rajwade, Pratima

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Berger Paints: Defending and Growing in Decorative Segment
Authors: Rajwade, Pratima; Mukherjee, Saral; Sreekumar, Arun; Karna, Amit ;

Reference No: STR0476 Pages: 25 Published on: 17, August, 2023

Abstract: In 2022, Berger Paints Ltd. (Berger) was one of the leading paint manufacturing companies in India. Despite the prolonged Covid-19 pandemic affecting businesses worldwide, Berger had reported promising revenue and profit figures and indicated strong growth potential for the future. With modest beginnings in 1923, Berger was able to grow to become ... More

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