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Authors: Kumar, Manoj

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Mysore Saree Udyog: Establishing a culture of professionalism in family business
Authors: Kumar, Manoj;

Reference No: ADCLOD0002 Pages: 21 Published on: 7, November, 2022

Abstract: Mysore Saree Udyog is an iconic, family-run retail store in Bangalore for sarees, fabric and other Indian traditional wear. The success of the store rests on the family’s merchandising skills and the delivery of a personalised in-store experience, both of which are difficult to replicate. The next generation of ... More

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