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  • Authors: Chand

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  1. Good Knight

    Authors: Ramachandran, K;

    Reference No: BP0232 Pages: 10 Published on: 6, July, 1994

    Abstract: The case discusses the humble beginnings of Transelektra Domestic Products Limited which has introduced brand names such as Goodknight Mosquito Repellers, Snaggy Diapers, and Hit Aerosol Insecticides. The case narrates the painful experience of its promoter in setting up the company and the subsequent innovative strategies followed in developing the ... More

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  2. Tristar Chemicals Private Limited

    Authors: Ramachandran, K;

    Reference No: BP0233 Pages: 22 Published on: 10, March, 1995

    Abstract: The case provides industry data on pesticides which can be used to do competitor analysis of the industry. It also covers the origin and early stage operations of a small scale pesticides manufacturing unit. The case can be used to make industry structure analysis and formulation of strategy for newly ... More

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  3. Newcell Industries

    Authors: Ramachandran, K; Bhaskaran, P B;

    Reference No: BP0246 Pages: 6 Published on: 22, February, 1996

    Abstract: The case narrates the background and the process of implementation of a button cell manufacturing project. Although the promoters were professionally qualified and market potential impressive on paper, they failed to realize the market realities. The financial position of the company erodes over a period of time especially with the ... More

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  4. Novelty Bread

    Authors: Ramachandran, K; Priyan, P K;

    Reference No: BP0248 Pages: 5 Published on: 4, February, 1998

    Abstract: Novelty Bread narrates the success story of a bread manufacturing company belonging to a diversified group of medium sized family business. It can be used to illustrate the role of innovation in various aspects of business. The choice of the product mix itself is innovative. While the market leader, Modern ... More

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  5. Royal Enfield Motors Limited

    Authors: Ravichandran, N;

    Reference No: BP0250 Pages: 31 Published on: 12, May, 1999

    Abstract: This case describes the evolution of Royal Enfield Motors Limited, its decline and recovery after the takeover by Eicher Tractor. ... More

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  6. Gadhvi Chemicals Limited (GCL)

    Authors: Ramachandran, K; Taneja, Shyam;

    Reference No: BP0254 Pages: 13 Published on: 6, September, 2000

    Abstract: GCL is part of the Gadhvi Group of Industries. The company is into bottling industrial gasses and under changing environment of growing demand has threatened entry of new players. It is exploring collaboration with one of the world's largest industrial gas manufacturers. They have completed primary rounds of discussion with ... More

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  7. The Torrent Group

    Authors: Chaudhuri, Shekhar; Chandra, Pankaj; Dixit, M R; Koshy, Abraham; Pandey, I M; Rao, Sreenivas S; Rao, V Venkata;

    Reference No: BP0256 Pages: 29 Published on: 8, January, 2001

    Abstract: The case deals with issues faced by the Torrent Group of companies. As of 1998, the group consisted of nine companies in three different businesses, namely health care, energy, and financial services. With the liberalization of the Indian Economy, the business environment of the group as a whole and that of ... More

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  8. Torrent Pharmaceuticals Limited

    Authors: Chandra, Pankaj; Chaudhuri, Shekhar; Dixit, M R; Koshy, Abraham; Pandey, I M; Rao, Sreenivas S; Rao, V Venkata;

    Reference No: BP0262 Pages: 47 Published on: 8, January, 2001

    Abstract: The case describes the strategy formulation and implementation issues facing the top management of Torrent Pharmaceuticals Limited. In 1998, the company was among the top five pharmaceuticals companies in India. Significant domestic and international changes in the competitive, regulatory, and technological environment had threatened the sustenance of the performance of the ... More

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  9. Torrent Gujarat Biotech Limited (A)

    Authors: Chandra, Pankaj; Chaudhuri, Shekhar; Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;

    Reference No: BP0263 Pages: 9 Published on: 8, January, 2001

    Abstract: This case deals with the issues in mitigating an unexpected development. The Torrent group decided to integrate backwards by venturing into the production of penicillin. The decision was motivated by the huge demand-supply gap and a favourable public policy. The technology was to be supplied by a company in Czeckoslovakia. ... More

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  10. Torrent Gujarat Biotech Limited (B)

    Authors: Chandra, Pankaj; Chaudhuri, Shekhar; Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;

    Reference No: BP0263(B) Pages: 12 Published on: 8, January, 2001

    Abstract: This case describes the efforts of Torrent Gujarat Biotech Limited to mitigate unexpected developments in implementing a backward integration project. The management decided to develop the technology indigenously. It collaborated with a consortium of scientists in Europe and a research laboratory in USA. As of 1995, it was required to evaluate ... More

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  11. Torrent Gujarat Biotech Limited (C)

    Authors: Chandra, Pankaj; Chaudhuri, Shekhar; Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;

    Reference No: BP0265 Pages: 8 Published on: 8, January, 2001

    Abstract: This case describes the situation faced by the management of Torrent Gujarat Biotech Limited (TGBL), a company that was set up to manufacture Penecillin G, an antibiotic, in mitigating unexpected developments in the policy and competitive environment. The economics of the penicillin project changed drastically when the government liberalized the ... More

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  12. Amtrex Hitachi Appliances Limited: Competing for the Future

    Authors: Sridharan, Anand; Ravichandran, N;

    Reference No: BP0266 Pages: 36 Published on: 27, April, 2001

    Abstract: The case presents the history and managerial initiatives of a fast growing organization in consumer durable industry. The industry is charasterized by the presence of several competing (National/Multinational) players, changing consumer needs and preferences and MNC's access national market and vice-versa. The organization needs to take stock of what ... More

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  13. Mangalore Chemicals and Fertilizers Limited: Strategic Renewal

    Authors: Maheshwari, Sunil Kumar; Ravichandran, N;

    Reference No: BP0271 Pages: 34 Published on: 3, June, 2002

    Abstract: Mangalore Chemicals and Fertilizers Limited was set up by the government of India to meet the demand of fertilizers as a part of its overall operational plan to achieve self-sufficiency and food security. Due to the availability of surplus electricity, the government of Mysore (now Karnataka) represented government of India ... More

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