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Authors: Bapat, Gautam

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Riser WindKing: The Challenge of B2B Salesforce Management
Authors: Bapat, Gautam; Dua, Gautam; ;

Reference No: HRM0261 Pages: 12 Published on: 18, January, 2024

Abstract: Founded in 2003, Riser Import & Export Pvt. Ltd. (RIEPL), Surat (India) designed, manufactured and sold industrial scale air cooling equipment parts under the brand name “Riser WindKing” (RWK). It was a family owned MSME with clients in industries like pharma, textile, etc. Since the company provided specialized solutions, a technically sound ... More

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