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Most Popular cases

List of Most Popular Cases

  1. Indian Farmers' Fertilizer Cooperative Limited: Aonla Project and the HBJ Pipeline

    Authors: Shukla, P R; Tripathy, Arabinda; Thomas, P S;

    Reference No: PROD0195(A) Pages: 31 Published on: 1, January, 1985

    Abstract: In 1984, IFFCO was invited by the Government of India to establish a gas?based fertilizer plant on the Hazira? Bijyapur?Jagdishpur pipeline. The case describes the company's Aonla Project and the steps taken by IFFCO's project staff to implement it. Information about the pipeline project is also given along with ... More

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  2. Creative Exercises in Sales and Distribution Strategy

    Authors: Dholakia, Nikhilesh;

    Reference No: MAR0289 Pages: 2 Published on: 1, January, 1985

    Abstract: Five short exercises dealing with domestic and international sales and distribution strategy formulation. ... More

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  3. Kalyan Engineering Corporation Limited

    Authors: Ravichandran, N;

    Reference No: QM0204 Pages: 7 Published on: 1, January, 1985

    Abstract: In this case, the guarantee period of an engineering product is to be determined considering several related factors. ... More

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  4. Expert Advertising Agency

    Authors: Nathan, S V; Bhandari, Labdhi R;

    Reference No: MAR0291 Pages: 32 Published on: 1, January, 1986

    Abstract: Expert Advertising Agency was a mediumsized advertising agency which wished to increase its billing to a level comparable with that of the top few in the industry, and to acquire the stature of a market leader. expert wished to formulate a marketing strategy in order to achieve this growth. ... More

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  5. Mohan Verma at Panacea Pharma

    Authors: Lajmi, Ravi; Dixit, M R;

    Reference No: BP0194 Pages: 12 Published on: 1, January, 1986

    Abstract: Deals with the problem Mohan Verma faces within a week of joining Panacea Pharma as Manager, Corporate Planning. He has to answer the following questions: How should I define my role in this company? What support structure should I ask for in fulfilling this role? What should be my relationship ... More

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  6. The Launching of Kranti

    Authors: Seetharaman, S P; Mukhopadhyay, Sipra;

    Reference No: CMA0628 Pages: 9 Published on: 1, January, 1986

    Abstract: A company manufacturing oil, soap, cattle-feed, and several other consumer durables wishes to enter into the manufacture of a plant growth stimulator which is based on the by-product of the oil industry. With little or no experience of agricultural input marketing the company has launched a product in competition with ... More

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  7. The Superior Cement Company **

    Authors: Hegde, B K;

    Reference No: PROD0040 Pages: 10 Published on: 1, January, 1987

    Abstract: The main focus of the case is on improving work methods. The present work method results in low output per piece of equipment and poor utilization of equipment. The poor utilization of equipment (steam locomotives) suggests that the present level of output can be obtained by using only two locomotives ... More

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  8. Hindustan Brown Boveri Limited

    Authors: Pandey, I M; Bhat, Ramesh;

    Reference No: F&A0380 Pages: 7 Published on: 1, January, 1987

    Abstract: The objective of this case is to bring out clear-cut distinctions between profits, funds and cash. Participants are required to draw funds flow statements of the company for the years 1981-82 an1982-83. These statements could then be used to explain the differences in profits, funds and cash positions of ... More

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