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Most Popular cases

List of Most Popular Cases

  1. Bright Engineering Company (G)

    Authors: Vora, M N;

    Reference No: MAR0013(G) Pages: 8 Published on: 1, January, 1964

    Abstract: Bright Engineering had been forced to reduce its price by 50% for its major product because of fierce competition from a bigger firm. The management desired to drop this item and was looking for new product lines to utilize its excess production capacity. The case involves assessing the marketing potential for ... More

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  2. The Atul Products Ltd. (A)

    Authors: Pruthi, S P S;

    Reference No: ECO0028(A) Pages: 10 Published on: 1, January, 1964

    Abstract: The case highlights the experience of a lending company in its dealing with the government machinery. It includes an analysis of the problems of (A) Industrial Licensing, (B) capital issue, (C) Import of capital goods, (D) Foreign collaboration ... More

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  3. All-India Research and Training Centre (AIRTC)-(A)

    Authors: Cohen, A R;

    Reference No: OB0003(A) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the clerical staff of AIRTC job requirements, administrative setup, seating arrangements, and status factors. Students are to predict the emergent behaviour. ... More

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  4. Excelsior Rolling and Refining Company**

    Authors: Dalal, B C;

    Reference No: MAR0028 Pages: 7 Published on: 1, January, 1964

    Abstract: Procurement of a controlled item which is sold in the open market and the implications of this procurement policy on company planning are discussed. ... More

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  5. The Case Of The Multiple Ads. (C)

    Authors: Bolar, Malathi;

    Reference No: OB0140(C) Pages: 2 Published on: 1, January, 1964

    Abstract: 0 ... More

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  6. Bharat Steel Furniture Company

    Authors: Copen, M R;

    Reference No: PROD0020 Pages: 7 Published on: 1, January, 1964

    Abstract: This case deals with inventory control and production scheduling concerning a seasonal product. It asks students to examine and recommend specific proposals for improving company operations. ... More

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  7. Urmi Pharmaceutical Company (B)

    Authors: Vora, M N;

    Reference No: MAR0285(B) Pages: 7 Published on: 1, January, 1964

    Abstract: The case deals with the decision problem of discontinuing some items from the product line of the company. Arguments in favour and against continuing two specific products are given. In case these products are withdrawn, implications on company's costs, revenues and profits are described. ... More

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  8. Air India (K) **

    Authors: Ramanathan, K V;

    Reference No: F&A0055 Pages: 5 Published on: 1, January, 1964

    Abstract: Considerations for an amortization policy for developmental expenses are outlined. ... More

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  9. Punjab Machinery Company (C)

    Authors: Hegde, B K;

    Reference No: PROD0006(C) Pages: 5 Published on: 1, January, 1964

    Abstract: Students have to evolve an inventory model which should take into account the procurement difficulties regarding uncertain lead time, obtaining imported materials, etc. The case also gives an opportunity to identify the need for standardization of materials and costs associated with it. ... More

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  10. Bright Engineering Works (H) **

    Authors: Mote, V L;

    Reference No: QM0001(H) Pages: 11 Published on: 1, January, 1964

    Abstract: The case involves the determination of cost for a job order so as to quote a price for getting the business. ... More

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  11. The Case Of The Multiple Ads. (A)

    Authors: Bolar, Malathi;

    Reference No: OB0140(A) Pages: 3 Published on: 1, January, 1964

    Abstract: 0 ... More

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  12. Spencer Chemical Company**

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0045 Pages: 5 Published on: 1, January, 1964

    Abstract: Discusses procurement of imported raw material from Russia, and problems of source of supply. ... More

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  13. Air-India (E)

    Authors: Haynes, Warren W;

    Reference No: ECO0001(E) Pages: 11 Published on: 1, January, 1964

    Abstract: The case involves the considerations for the purchase of Boeing 707s in order to remain in business in competition with other carriers. ... More

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  14. Rise of Individual enterpreneurship

    Authors: Pruthi, S P S;

    Reference No: ECO0022 Pages: 10 Published on: 1, January, 1964

    Abstract: This case an interview account of an industrialist belonging to the cotton textiles industry giving on account of his strength and weaknesses. This case, together with "Kasturbhai lalbhai and the Cotton Textiles industry" is used for the purpose of familiarizing the student with the variety of factors responsible for the ... More

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  15. Rajhans Pharmaceuticals **

    Authors: Varshneya, K L; Kuchhal, S C;

    Reference No: F&A0004 Pages: 5 Published on: 1, January, 1964

    Abstract: Relates to the preparation of a projected income statement and balance sheet. ... More

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