Reference No: PROD0199Pages: 6 Published on: 1, January, 1985
Abstract: This case can be used for discussing the incentive scheme of direct workers. The incentive bonus compositions can be highlighted. The discussion can also be focused on setting up a new incentive scheme in an upcoming department. ... More
Reference No: F&A0374Pages: 4Published on: 1, January, 1985
Abstract: Deals with the process of full cost determination in a typical job order industry through a series of allocations, apportionments and absorptions. Sufficient data are provided for students to work out specific cost figures. However, the various steps and bases adopted by the company for its cost accounting can be ... More
Reference No: MAR0285(G)Pages: 7Published on: 1, January, 1985
Abstract: The case presents a review of past research studies carried out for examining doctors' prescription behaviour and for determining promotional mix. It also gives a brief review of the company's marketing information system. It is useful for discussing alternative research methodologies/studies for the phenomenon of doctor's prescription behaviour. The ... More
Reference No: F&A0371Pages: 7 Published on: 1, January, 1985
Abstract: Highlights three issues relating to investment analysis: 1) determination of cash flows; 2) comparison of investment criteria, indicating the superiority of NPV; and 3) the concept and measurement of cost of capital. ... More
Reference No: F&A0377Pages: 3 Published on: 1, January, 1986
Abstract: An introductory exercise in cost accounting which helps students to view the elements of costs from three different perspectives: 1) on a functional basis? manufacturing, selling, administration, research and development, etc; 2) on a traceability basis? direct versus indirect; and 3) on a behavioural basis? fixed versus variable. It is presented in an ... More
Reference No: MAR0291Pages: 32Published on: 1, January, 1986
Abstract: Expert Advertising Agency was a medium sized advertising agency which wished to increase its billing to a level comparable with that of the top few in the industry, and to acquire the stature of a market leader. expert wished to formulate a marketing strategy in order to achieve this growth. ... More
