Reference No: QM0080Pages: 6Published on: 1, January, 1977
Abstract: Studies Gujarati housewives' choice of cooking media, and is based on their answers to a questionnaire. Students are required to analyse the data to find out the housewives' preference for cooking media in a locality of Ahmedabad. ... More
Reference No: QM0120Pages: 10Published on: 1, January, 1977
Abstract: Describes the problem of traffic congestion at a busy crossing in Ahmedabad. Data has been provided on the pattern of arrival of different modes of transport from different directions at the square. Issues arising out of heterogeneity in modes of transportation are raised and alternative ways of resolving this problem ... More
Reference No: MAR0185Pages: 4Published on: 1, January, 1977
Abstract: A consumer goods company is interested in evaluating the performance of its dealers. A quarterly statement, giving information on profitability and capital structure, is obtained from the dealers. The issues in the case concern the interpretation and analysis of the statements of two dealers. Interesting possibilities exist for analyzing dealer ... More
Reference No: P&IR0033Pages: 8 Published on: 1, January, 1977
Abstract: The case highlights decisionmaking on promotion. A decision on whom to be promoted as the general manager has to be taken, given data on six candidates. ... More
Reference No: F&A0297Pages: 3Published on: 1, January, 1977
Abstract: Presents a problem in the analysis of overhead variance. Variances have to be calculated based on the volume of output and the volume (labour hours worked). Finally, the controversy as to which of these two methods is right has to be resolved. ... More
Reference No: BP0106Pages: 16Published on: 1, January, 1977
Abstract: Focuses on: How does one evaluate a given strategy? How does an organization exploit different opportunities? What are the abilities of the organization to take risks? What are the critical areas in a given situation and how do these affect corporate performance? ... More
Reference No: MAR0162Pages: 11Published on: 1, January, 1977
Abstract: The last quarter of 1976 saw a price war breaking out in the electronic calculator industry. The case focuses on the pricing decisions faced by a new fictitious firm planning to enter the electronic calculator market. ... More
Reference No: F&A0307Pages: 2 Published on: 1, January, 1977
Abstract: Deals with a problem in overhead cost variance. The excess consumption of steam in a spinning mill has to be analyzed into variances arising from 1) cost of producing steam, 2) hourly rate of supply of steam, 3) number of hours worked, and 4) efficiency of spinning. Requires logic rather than application of standard ... More
Reference No: MAR0181(A)Pages: 6Published on: 1, January, 1977
Abstract: This is basically an illustrative note dealing with the development of marketing information system for a product like agricultural chemicals. The case is intended to stimulate concepts and ideas on evolving a marketing information system for a product which has the characteristics of both industrial and consumer products, as far ... More