Reference No: MAR0147Pages: 6Published on: 1, January, 1970
Abstract: The brand share of the major product of the company is threatened as a result of heavy incentives offered to consumers by the competitors. The situation requires an immediate decision on the strategy the company should follow to protect its market share. The case can be used with both a ... More
Reference No: F&A0174(C)Pages: 4Published on: 1, January, 1970
Abstract: Case (C) examines the role of a specialist in a bank, and analyses the way an agricultural scientist is absorbed within the traditional banking organization. ... More
Reference No: BP0029Pages: 19Published on: 1, January, 1970
Abstract: A large diversified industrial organization whose main business is in textiles considers a proposal to acquire a "sick" textile mill in Ahmedabad. Financial data has been provided about the sick mill, and the case includes two reports submitted to top management on the merits of the proposal, one by an ... More
Reference No: ECO0124Pages: 9Published on: 1, January, 1970
Abstract: The case describes the business activities of the East India Company and its interaction with Indian businessmen. It also describes the business environment prevailing between 1600 and 1858. ... More
Reference No: ECO0145Pages: 8Published on: 1, January, 1970
Abstract: The case illustrates the impact of education on the modernization of Indian business. It traces the growth of a business house which has been known for its efficiency and imagination. ... More
Reference No: P&IR0021(B)Pages: 11Published on: 1, January, 1970
Abstract: Case (B) P&IR0021(B) describes an incentive scheme launched by the management apparently to provide higher job satisfaction to workers. This can be discussed in relation to the philosophy and practices of wage incentives in industry. ... More
Reference No: ECO0115Pages: 14Published on: 1, January, 1970
Abstract: The case illustrates the career of the founder of the Ahmedabad Cotton Textile Industry on one hand it illustrates the impact of the environment factors on the growth of business, on the other hand it questions the validity of the popularly held view that caste system prevented the growth of ... More
Reference No: ECO0156Pages: 10Published on: 1, January, 1970
Abstract: The case represents the transition of an agency house into a modern business establishment and its diversification into a variety of products. In the class, the case was used to establish a link between the 18th century business environment with that of the 19th century. ... More
Reference No: MAR0088Pages: 3 Published on: 1, January, 1970
Abstract: A small machine shop is facing the problem of developing a source of supply for castings needed for cylinder liners for an automobile company. Important factors to be considered are price, quality and regularity of supply. There are three possible sources, but their past records on the three factors are ... More
Reference No: F&A0072Pages: 6Published on: 1, January, 1970
Abstract: The operating costs of a particular job order have shown a sharp increase compared with the same job order executed in the previous month. The difference has arisen because the job order was machined on separate machines, each having different operating characteristics and costs. The case can be used to ... More
Reference No: F&A0126Pages: 3 Published on: 1, January, 1970
Abstract: The case involves the preparation of a balance sheet and a profit and loss statement, on the basis of descriptive transactions, in a theatre business. The case facilitates use of the accrual and realization concepts. ... More
Reference No: BP0033(B)Pages: 7Published on: 1, January, 1970
Abstract: Includes recommendations of a committee appointed by the government to review the working of the corporation and suggest changes in the organizational structure. In the context of data provided in case (A) (BP0033), raises the issues of future strategy of the company and the policies and structure needed to implement ... More
