Most Popular cases

List of Most Popular Cases

  1. Manpasand Beverages Ltd: Agile Capabilities for Sustained Growth

    Authors: Banerjee, Arindam;

    Reference No: CIIE0010 Pages: 26 Published on: 1, January, 2018

    Abstract: The case tells the story of a first generation entrepreneur, Dhirendra Singh, and his struggle for 15 years to establish a mango pulp based beverage marketing company without any external support and funding. The case highlights the travails that Dhirendra goes through in marketing an undifferentiated product such as mango drink ... More

  2. Swap Curve Steepener

    Authors: Varma, Jayanth R.; Virmani, Vineet;

    Reference No: F&A0539 Pages: 11 Published on: 27, December, 2017

    Abstract: The case is about a decision problem facing James on whether or not to invest in a structured product called the “CMS Steepener” issued by a large US investment bank. The payoff from the product is linked to two constant maturity swap (CMS) rates, and the investor profits if the ... More

  3. Gramshree, Ahmedabad

    Authors: Purohit, Sonal; Gupta, Seema;

    Reference No: CIIE0008 Pages: 16 Published on: 20, December, 2017

    Abstract: This case presents the hybrid business model of a social venture Gramshree. It provides arich description of an actual decision situation faced by the board of trustees regarding the selection of marketing channel for Gramshree for bringing sustainability to the business. Gramshree aimed at empowering women artisans by ensuring a ... More

  4. Dr. Lal Pathlabs (A)

    Authors: Mathur, Ajeet;

    Reference No: BP0408(A) Pages: 8 Published on: 20, December, 2017

    Abstract: Diagnostics services in India were growing at 20% annually with billing of USD 3.4 billion. With WTO’s GATS, foreign competition was arising. Dr. Lal PathLabs had formidable brand recognition and Dr. Arvind Lal was wondering whether to accept private equity and induct management professionals to keep pace with competitors through acquisitions ... More

  5. Dr. Lal Pathlabs (B)

    Authors: Mathur, Ajeet;

    Reference No: BP0408(B) Pages: 21 Published on: 20, December, 2017

    Abstract: India’s diagnostics business valued at USD 10 billion was growing at 20% annually. Several players with different business models competed. Dr. Lal PathLabs, the world’s largest histopathology centre led with a menu of 3,500 tests, 1,600 collection centres and 7,000 pick-up points. Its Initial Public Offer had been oversubscribed 33.41 times and the team ... More

  6. Texica Limited (B): Human Resource Management Committee

    Authors: Maheshwari, Sunil Kumar; Ray, Prantika;

    Reference No: HRM0239(B) Pages: 7 Published on: 13, December, 2017

    Abstract: The chairman of Texica Limited has a discussion with the CEO, CFO and the COO of the company about the suggestion of an HRMC (Human Resource Management Committee) for the various HR related activities in the organization. As the first meeting unfolds, there is an intense discussion among the various ... More

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