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Most Popular cases

List of Most Popular Cases

  1. Modern Bakeries (I) Limited (P): Objectives and Accomplishments

    Authors: Murthy, K R S;

    Reference No: BP0071 Pages: 21 Published on: 1, January, 1976

    Abstract: Describes the process of formulation of objectives of Modern Bakeries, a public enterprise. Provides a good basis for evaluating the objectives and for discussing the accomplishments of the company with respect to its objectives. The objectives were formulated after the government accepted a recommendation by the Administrative Reforms Commission that ... More

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  2. Hindustan Tractors Limited (B)

    Authors: Murthy, K R S;

    Reference No: BP0069(B) Pages: 5 Published on: 1, January, 1976

    Abstract: The government can get involved in the management of an industry: 1) as an entrepreneur, 2) by nationalization or 3) by taking over the management under the Industries Act. The case gives the background for the state government to decide whether to recommend takeover or nationalization, or provide financial help to a sick ... More

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  3. Premier Bank (B)

    Authors: Sachdeva, P S;

    Reference No: P&IR0056(B) Pages: 4 Published on: 1, January, 1976

    Abstract: In 1972, the manager, in charge of training, had to prepare a perspective plan for training for the period 1973-75, to be submitted for the Board's approval. The priorities required to be kept in view while planning and implementing the training activities, and the specific recommendations to be made for overcoming ... More

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  4. Sunrise Biscuit & Beverage Company (A)

    Authors: Dholakia, Nikhilesh;

    Reference No: MAR0154(A) Pages: 9 Published on: 1, January, 1976

    Abstract: A large consumer products company, which relies on direct distribution to the retail level, is concerned about the selling skills of its sales force in a competitive environment. Sales training in the form of short refresher courses is being proposed to upgrade selling skills. ... More

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  5. New Detergent Washing Tablet

    Authors: Gupta, Subroto Sen;

    Reference No: MAR0177 Pages: 14 Published on: 1, January, 1976

    Abstract: With an eye on the fastgrowing detergent market, TOMCO were interested in launching a new detergent washing tablet in a slot where it had not yet been represented. Its agency surveyed the washing products market to study the positioning of the competitive brands and the advertising approaches used by ... More

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  6. Shipping Corporation of India Limited (C)

    Authors: Kaul, Mohan; Mote, V L; Sheth, N R;

    Reference No: QM0084(C) Pages: 6 Published on: 1, January, 1976

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  7. Victor Gaskets India Limited (A)

    Authors: Ram Mohan, A V; Malya, M Meenakshi;

    Reference No: QM0101(A) Pages: 6 Published on: 1, January, 1976

    Abstract: The case deals with cost reduction measures through minimum utilization of raw material in a gasket making unit. The use of mathematical models and the need for information systems (linkages) can be illustrated through this series. The series has been designed to illustrate the process of identifying, formulating and solving ... More

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  8. Long Range Planning in the Public Sector Steel Industry**

    Authors: Kulkarni, G R;

    Reference No: BP0095 Pages: 12 Published on: 1, January, 1976

    Abstract: The public sector steel companies in India represent an overwhelmingly dominant segment of the total steel industry of the country. As such, corporate long range planning assumes dimensions which almost seem to overlap with the task of national log range planni The case provides an introduction to the complexity of ... More

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