Most Popular cases

Authors: Dixit, M R;

Reference No: BP0197 Pages: 24 Published on: 1, January, 1987

Abstract: This case describes the information, planning, and control systems deployed by the Syndicate Agricultural Foundation and the Syndicate Bank for implementing their farm clinic programme. Background information has been given to enable students to appreciate the context of the systems described. ... More

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Authors: Balakrishnan, K;

Reference No: F&A0377 Pages: 3 Published on: 1, January, 1986

Abstract: An introductory exercise in cost accounting which helps students to view the elements of costs from three different perspectives: 1) on a functional basis?manufacturing, selling, administration, research and development, etc; 2) on a traceability basis?direct versus indirect; and 3) on a behavioural basis?fixed versus variable. It is presented in an ... More

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Authors: Nathan, S V; Bhandari, Labdhi R;

Reference No: MAR0291 Pages: 32 Published on: 1, January, 1986

Abstract: Expert Advertising Agency was a mediumsized advertising agency which wished to increase its billing to a level comparable with that of the top few in the industry, and to acquire the stature of a market leader. expert wished to formulate a marketing strategy in order to achieve this growth. ... More

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Authors: Verma, Pramod; Thomas, Philip S;

Reference No: P&IR0167 Pages: 29 Published on: 1, January, 1985

Abstract: In 1980-81, ITI and four other public enterprises experienced serious labour trouble for almost six months. The strike and lockout took place over the issue of parity with BHEL wages. The case provides an account of the strike and lockout as experienced by ITI. Information about the global telecom industry ... More

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Authors: Vora, M N;

Reference No: MAR0285(G) Pages: 7 Published on: 1, January, 1985

Abstract: The case presents a review of past research studies carried out for examining doctors' prescription behaviour and for determining promotional mix. It also gives a brief review of the company's marketing information system. It is useful for discussing alternative research methodologies/studies for the phenomenon of doctor's prescription behaviour. The ... More

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Authors: V Raghunathan;

Reference No: F&A0366 Pages: 3 Published on: 1, January, 1985

Abstract: Pertains to an actual debenture issue of Indian Rayon, and enables the user to employ NPV and IRR methods to evaluate the desirability of investing in the issue. The case also familiarizes the user with the concept of breakeven market price of shares to evaluate the attractiveness of the issue. ... More

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