Reference No: ECO0071(A)Pages: 30Published on: 1, January, 1966
Abstract: The case discusses Tata Iron and Steel Company's decision to expand the output of steel to 2 million tonnes in 1956. It involves all the relevant micro and macrolevel factors such as government policy, project planning, technological change, return on investment, etc. ... More
Reference No: F&A0064Pages: 7Published on: 1, January, 1966
Abstract: The executives of the company review their project proposal evaluation systems, discuss the procedure to be employed for ascertaining the cost of capital, and consider the problems in measuring its cost. ... More
Reference No: P&IR0016Pages: 18Published on: 1, January, 1966
Abstract: The case relates to problems of technological change in a textile mill and negotiations with the recognized union on increase in workload. ... More
Reference No: OB0001(B)Pages: 2Published on: 1, January, 1966
Abstract: The case deals with problems of expansion of a company in Baroda, i.e. finding appropriate land, and negotiations with the government for acquiring this land. It raises questions regarding the government's industrial development policy. ... More
Reference No: BP0019(C)Pages: 7Published on: 1, January, 1966
Abstract: The Tithwal Mills Management is again forced to reconsider its polices, in the light of new restrication on credit in post by Reserve Bank. This Restriction mainly influence the cotton cloth trade, but to some extent influences the mills purchasing and inventory polices. ... More
Reference No: MAR0031(A)Pages: 21Published on: 1, January, 1966
Abstract: Evolution of the advertising problem for a detergent soap on the basis of the analysis of the product, and reports of the company's marketing research department and its advertising officer. ... More
Reference No: MAR0070Pages: 8Published on: 1, January, 1966
Abstract: The case deals with introductory problems faced by the company in introducing a new product in the market bottled cooking adoption of which requires considerable changes in cooking habits. The situation presents problems involved in the diffusion of innovations among consumers. Students are expected to make recommendations to the company ... More
Reference No: ECO0065(A)Pages: 7Published on: 1, January, 1966
Abstract: Concerns the problem of assessing the impact of certain governmental policies on the cost structure and pricing policy of a cable company. As a result of the devalua?tion of the rupee and the policy of import liberaliza?tion, it was expected that industries would be able to utilize their ... More
Reference No: PROD0036Pages: 6Published on: 1, January, 1966
Abstract: The plant engineer proposes to set up an internal maintenance workshop. The case provides ample material to consider this proposal against the company's existing method of operations that is mostly contractual. ... More
Reference No: ECO0018Pages: 12Published on: 1, January, 1966
Abstract: The case Concerns the small car investment project about which the Government of India was to announce a decision in 1955. The problem was: In view of the existing idle capacity in the indigenous industry, and the foreign exchange shortage, was the decision to go ahead with a new Small car ... More
Reference No: F&A0048(A)Pages: 12Published on: 1, January, 1966
Abstract: Deals with the problems that arose while converting deferred shares into ordinary shares for simplifying the corporate capital structure. The best legal, accounting and technical brains were engaged in resolving this problem. A firm stand had been taken by deferred and equity shareholders and they were to present their case ... More
Reference No: BP0001(A)Pages: 17Published on: 1, January, 1966
Abstract: A small soft-drinks company faces losses because of declining sales. All facets of the business are examined to see what changes might correct the difficulties. ... More