Most Popular cases

Authors: Bhat, Ramesh; Dixit, M R; Jain, Abhinandan K; Maheshwari, Sunil Kumar;

Reference No: F&A0478 Pages: 9 Published on: 14, July, 2006

Abstract: The case describes the situation faced by Sales Officer who is exploring setting-up new outlet in recently constructed expressway. The case describes the situation and discusses how he developed various assumptions based on report submitted by valuer, survey feedback carried out by an independent agency, his past experience and the ... More

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Authors: Jain, Abhinandan K; Dixit, M R; Bhat, Ramesh; Maheshwari, Sunil Kumar;

Reference No: MAR0383 Pages: 14 Published on: 14, July, 2006

Abstract: Abstract The case describes locations, facilities, infrastructure, market, manpower, customer profile, competition and performance of one training and experimentation outlet. It also describes different types of experiments (operations, service, and customer related) conducted at the outlet. Outlet in-charge / sales officer is faced with the issues of deciding what research/ experiments ... More

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Authors: Dixit, M R; Jain, Abhinandan K; Bhat, Ramesh; Maheshwari, Sunil Kumar;

Reference No: MAR0381 Pages: 10 Published on: 14, July, 2006

Abstract: The case describes the situation faced by a Sales Officer who had recently taken charge of his area in a Mini Metro. He was trying to understand the dealership in his area from the point of view of their operations, performances, competition, and opportunities for improvement. The case describes one ... More

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Authors: Monippally, M M;

Reference No: COMM0004 Pages: 11 Published on: 11, September, 2006

Abstract: This case is about the way Pragati Software Private Limited, a small but profitable software training company set up in Mumbai by an alumnus of Indian Institute of Management Ahmedabad sent away half its employees in three rounds of layoff in its tenth year. ... More

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Authors: Goel, Abhishek; Vohra, Neharika;

Reference No: OB0200 Pages: 18 Published on: 24, January, 2007

Abstract: A commonplace issue in organizations is handling larger than life leaders. These leaders often have larger than life status in their field and the organization usually gets overwhelmed with the presence of such leaders. Sometimes narcissism in leaders potentially hurts the organization in the long run. This case highlights a ... More

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Authors: Vyas, Preeta H; Sahoo, Debajani;

Reference No: MAR0384 Pages: 20 Published on: 24, January, 2007

Abstract: As the heat increases during summer, the demand for room air conditioners (RAC) spirals and so does the advertising for them. Post liberalization, with the entry of MNCs, there is a huge competition in the RAC industry of India. Keeping in view the growing popularity of air-conditioners, major consumer durable ... More

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Authors: Jain, Rekha; Raghuram, G; Gangwar, Rachna;

Reference No: PSG0102(A) Pages: 48 Published on: 4, April, 2007

Abstract: Modernization of the Delhi and Mumbai airports had been considered as early as 1996 by the Airports Authority of India (AAI). In June 2003, the AAI board approved a modernization proposal. The two airports accounted for 47 per cent of the passenger traffic, 58 per cent of cargo traffic and 38 per cent of aircraft ... More

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Authors: Jain, Rekha; Raghuram, G; Gangwar, Rachna;

Reference No: PSG0102(D) Pages: 3 Published on: 9, April, 2007

Abstract: Modernization of the Delhi and Mumbai airports had been considered as early as 1996 by the Airports Authority of India (AAI). In June 2003, the AAI board approved a modernization proposal. The two airports accounted for 47 per cent of the passenger traffic, 58 per cent of cargo traffic and 38 per cent of aircraft ... More

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Authors: Jain, Rekha; Raghuram, G; Gangwar, Rachna;

Reference No: PSG0102(E) Pages: 5 Published on: 9, April, 2007

Abstract: Modernization of Delhi and Mumbai airports had been considered as early as 1996 by the Airports Authority of India (AAI). In June 2003, the AAI board approved a modernization proposal. These airports accounted for 47 per cent of the passenger traffic, 58 per cent of cargo traffic and 38 per cent of aircraft movement in 2003 ... More

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Authors: Jain, Rekha; Raghuram, G; Gangwar, Rachna;

Reference No: PSG0102(C) Pages: 1 Published on: 9, April, 2007

Abstract: Modernization of the Delhi and Mumbai airports had been considered as early as 1996 by the Airports Authority of India (AAI). In June 2003, the AAI board approved a modernization proposal. The two airports accounted for 47 per cent of the passenger traffic, 58 per cent of cargo traffic and 38 per cent of aircraft ... More

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Authors: Sahay, Arvind;

Reference No: MAR0392 Pages: 21 Published on: 10, August, 2007

Abstract: ICICI Bank challenge is to set up and ran an effective sales and distribution system (that is primarily non branch based) for rural Banking lending business and to scale up and so profitably. ... More

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