Reference No: MAR0059Pages: 15Published on: 1, January, 1967
Abstract: The case involves discussion of issues regarding two topics in marketing research problem formulation and evaluation of a research proposal. Issues regarding how to translate management's concerns into researchable propositions are highlighted. The case deals with issues of expanding the company owned retail shop network for distributing its textile products. ... More
Reference No: F&A0046(A)Pages: 16Published on: 1, January, 1967
Abstract: Deals with the personnel planning and labour cost control problems faced by a large government owned steel company. It also covers the special problems that arise in controlling cost in public sector companies. ... More
Reference No: MAR0077Pages: 5 Published on: 1, January, 1967
Abstract: An industrial equipment marketing company which markets mining machinery to the coal mines decides to sell boots and uniforms for miners. The company perceives these products as consonant with the rest of its product mix on the ground that they will involve "industrial marketing" to the coal companies. After the ... More
Reference No: F&A0074Pages: 15 Published on: 1, January, 1967
Abstract: The case deals with the problems of measurement of departmental performance in an integrated steel foundry, and raises questions on transfer pricing practices. In the class, questions on transfer pricing policy and the mode of departmental performance evaluation are raised. The question whether decentralization should at all be adopted is ... More
Reference No: F&A0083(B)Pages: 11 Published on: 1, January, 1968
Abstract: Executives of the mills are working on the loan arrangement to be made with their bankers for meeting the working capital requirements in the next year. The case provides an opportunity to determine the amount, timing and type of loan. It explains the various methods of financing working capital requirements ... More
Reference No: F&A0053Pages: 12Published on: 1, January, 1968
Abstract: Relates to the accounting treatment of receipts following import entitlements arising from export sales. When such receipts should be recognized as income and how they should be reported in annual reports can be discussed. ... More
Reference No: MAR0071Pages: 15Published on: 1, January, 1968
Abstract: The case involves the students in a realistic situation wherein they have to understand the consumption behaviour and buying pattern of the consumers with regard to bread, and develop a distribution plan for a large public sector bakery set up in Ahmedabad, keeping fully in view the types of retail ... More
Reference No: ECO0080Pages: 11Published on: 1, January, 1968
Abstract: The case represented the emergence of the modern business in the context of changing environment .It also illustrates on one hand the impact of education in business activities and on the other the futility of the popularly held view that caste presented people from going to business ... More
Reference No: PROD0005Pages: 11Published on: 1, January, 1968
Abstract: The production director wants to review the company's incentive scheme. The case gives the history and nature of the scheme in detail. The student is required to point out the merits and defects of the scheme and suggest suitable improvements. ... More
Reference No: ECO0068Pages: 24Published on: 1, January, 1968
Abstract: The case examines a strike in a public sector undertaking. It highlights issues such as recognition of unions, recruitment policies, inter union rivalry and effect of central and state labour laws. It is used to familiarize students with the variety of problems involved in industrial relations situations. ... More
Reference No: P&IR0039Pages: 7 Published on: 1, January, 1968
Abstract: The case relates to a change in the size of lift from 5" to 6" in the roto coner section of the winding department in the subsidiary of a foreign company, and the consequent human problem of resistance. ... More
Reference No: OB0043Pages: 5 Published on: 1, January, 1968
Abstract: A manager of a medium?sized engineering factory was faced with the problem of retrenching two hundred and seventy?five production workers. The case describes the process of retrenchment, which, though, of great material advantage to the company, raises some questions about professional ethics, as well as the long?term ... More
Reference No: CMA0145Pages: 5Published on: 4, March, 1968
Abstract: This case deals with localization of functional leadership. It tells about different types of leaders in a given situation and shows how each of them is functional in only specific areas and disfunctional in others. It further suggests that in Indian village communities obvious advantages of the use of fertilizers ... More
Reference No: CMA0164Pages: 14Published on: 4, March, 1968
Abstract: Deals with "pricing" of hybrid seed under the conditions of imperfect competition. The hybrid maize seeds are grown on private fields under the supervision of the government which wants to promote high-yielding varieties. The government wants to fix the price of hybrid maize so that it is not too high ... More
