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Most Popular cases

List of Most Popular Cases

  1. National Seeds Corporation Limited

    Authors: Khurana, Rakesh;

    Reference No: MAR0166 Pages: 16 Published on: 1, January, 1976

    Abstract: The case involves taking a decision on the type of packing to be used for various types of vegetable and cereal seeds. A number of criteria like nonspillage, protection from pests and moisture, and price on packaging have to be taken into account in choosing the packaging material. A ... More

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  2. Arun Ranganath Deshpande (A)

    Authors: Ranade, Ashok; Malya, M Meenakshi;

    Reference No: QM0100(A) Pages: 5 Published on: 1, January, 1976

    Abstract: Illustrates the problems of Arun Deshpande, a young entrepreneur who held various patents of agricultural machines. He started developing his products, financed entirely by a nationalized bank. Later, he procured bridge finance from another bank, awaiting the sanction of a long term loan from a financial institution. Since this was ... More

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  3. Zeus India Limited

    Authors: Sachdeva, P S;

    Reference No: P&IR0086 Pages: 6 Published on: 1, January, 1976

    Abstract: The case deals with the linkages between recruitment systems, selection methods, placement decisions and evaluation of performance on completion of the probationary period. The need for systematic diagnosis and planning at each stage is highlighted so that the overall effectiveness of each officer/department can be improved. ... More

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  4. Pratap Mehta

    Authors: Sambrani, Shreekant; Misra, Sasi B;

    Reference No: OB0042 Pages: 2 Published on: 1, January, 1976

    Abstract: The case discusses the career decision situation of a management graduate. The theme of the case is to illustrate the effect of assumptions, perceptions and feelings on interpersonal relations and communication processes. ... More

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  5. State Bank of India (F)

    Authors: Bhattacharyya, S K;

    Reference No: F&A0263(F) Pages: 22 Published on: 1, January, 1976

    Abstract: Mr.Trivedi, one of the branch managers, has some mental reservations about accepting the target for agricultural advances for his branch. The regional manager is confident that the potential reflected in the target exists in the branch. He comes to this conclusion from a report based on a field study ... More

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  6. New Detergent Washing Tablet

    Authors: Gupta, Subroto Sen;

    Reference No: MAR0177 Pages: 14 Published on: 1, January, 1976

    Abstract: With an eye on the fastgrowing detergent market, TOMCO were interested in launching a new detergent washing tablet in a slot where it had not yet been represented. Its agency surveyed the washing products market to study the positioning of the competitive brands and the advertising approaches used by ... More

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