Punjab Tractors Limited

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Abstract

Punjab Tractors Limited was promoted by Punjab State Industrial Development Corporation on 27th June, 1970 at Chandigarh with the immediate main objective of setting up a plant for the manufacture of Swaraj 20 and 30 HP tractors. The case describes the process by which the product, the first major creation of Indian science and technology in the engineering field, was developed and successfully commercialized, and brings out the major problems faced during the long and strenuous period.

Additional Information

Product Type Case
Reference No. BP0174
Title Punjab Tractors Limited
Pages 35
Published on Jan 1, 1983
Revision Date Jan 1, 1997
Year of Event 1979
Authors Chaudhuri, Shekhar;
Area Strategy (STR)
Discipline Innovation and Entrepreneurship, Operations Management
Sector Manufacturing
Country India

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