Abstract
Concept of quality versus price considerations in buying is discussed.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | MAR0043 |
| Title | Premier Appliances Limited |
| Pages | 3 |
| Published on | Jan 1, 1965 |
| Year of Event | 1964 |
| Authors | Dalal, B C; |
| Area | Marketing (MAR) |
| Discipline | Operations Management |
| Sector | Manufacturing |
| Country | India |
| State | Gujarat |
| City | Ahmedabad |
| Organization | Concept of quality Buying |
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