Abstract
This case is on distribution policy, evaluation of the distributor's performance, total market potentials, share of market, sales promotion efforts and marketing strategy of a firm dealing in Vertical Trubine pumps.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | CMA0166 |
| Title | Laxmi Engineering Company Limited |
| Pages | 12 |
| Published on | Apr 19, 1969 |
| Year of Event | 1968 |
| Authors | Patel, S M; |
| Area | Centre for Management in Agriculture (CMA) |
| Discipline | Finance, Marketing, Strategic Management |
| Sector | Public Sector |
| Keywords | Marketing |
| Country | India |
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