Reference No: MAR0192Pages: 7Published on: 1, January, 1977
Abstract: The case describes the salient features of the fork lift truck (FLT) industry. Saptrishi has been losing several key orders to its competitor, Aquarius. A market research study finds out how FLTs are bought. The data should help in understanding the buyer behaviour, leading to a more effective segmentation and ... More
Reference No: QM0128TECPages: 9Published on: 1, January, 1977
Abstract: Gives a description of the Statistical Package for Social Sciences (SPSS). Section 1 describes the control card preparation for accessing the SPSS system. Sections 2 and 3 explain the various facilities the system offers to the user. Finally, Section 4 gives a description of some of the statistical capabilities of the system. ... More
Reference No: OB0011Pages: 7 Published on: 1, January, 1977
Abstract: This case raises issues related to the introduction and actualization of the method of objective tests in the selection of personnel for government agencies. ... More
Reference No: F&A0299Pages: 3Published on: 1, January, 1977
Abstract: A case in comprehensive profit variance analysis. Gives the standards for three products, the budget for the year and the actuals for a particular month. Enables generation of all variances (sales, material, labour, variable overheads and fixed overheads) to explain the difference between the actual monthly profit and the budgeted ... More
Reference No: P&IR0072(A)Pages: 7Published on: 1, January, 1977
Abstract: This case deals with the problems of manpower planning for workers' category in TELCO, Poona. It gives the steps followed by the Manpower Planning Cell between 1969-73 up to the stage of submission of Manpower Planning Proposal No.2. This proposal identifies the phased needs for manpower, locates alternative sources for ... More
Reference No: ECO0244TECPages: 13Published on: 1, January, 1977
Abstract: Designed to introduce participants to the relevant aspects of business and economic environment. The note examines these aspects, and also, how an intending entrepreneur can utilize his knowledge to start an industrial unit. It, therefore, suggests how environment understanding can be used as a tool. ... More
Reference No: MAR0199Pages: 12Published on: 1, January, 1977
Abstract: The case revolves around the animal husbandry activities in Banni area of Kutch district. The District Development Officer is planning to increase the income of dairy farmers in the area to incresed productivity and improved return on output. Issues in the case are concerned with objectives of the project, its ... More
Reference No: MAR0233TECPages: 10Published on: 1, January, 1977
Abstract: This note describes "motivation research" in some detail. The elements constituting the "why" of purchase and consumption behaviour are briefly explained. The techniques, i.e., projective and nonprojective, are illustratively explained. Finally, the note discusses the importance of motivation research in market research. ... More
Reference No: PROD0123TECPages: 10Published on: 1, January, 1977
Abstract: Deals with the use of work sampling for setting up output standards in a packing?cum?shipping department. As a variety of cartons/boxes are involved, time study may be impractical. Work sampling study can be conveniently used for setting up the standards. ... More
Reference No: F&A0307Pages: 2 Published on: 1, January, 1977
Abstract: Deals with a problem in overhead cost variance. The excess consumption of steam in a spinning mill has to be analyzed into variances arising from 1) cost of producing steam, 2) hourly rate of supply of steam, 3) number of hours worked, and 4) efficiency of spinning. Requires logic rather than application of standard ... More
Reference No: PROD0132TECPages: 17Published on: 1, January, 1977
Abstract: Describes in detail the "systematic layout planning" technique of plant layout. Various steps involved in the use of the technique, i.e. product?quantity analysis, flow of materials analysis, analysis of activity relationship, construction of flow and/or activity relationship diagram, determination of space requirements, construction of space relationship diagram, ... More