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Latest published cases

List of Latest Published Cases

  1. A Note on Decision-Making

    Authors: Gupta, Vishal; Brahmbhatt, Kruti;

    Reference No: OB0232TEC Pages: 15 Published on: 26, June, 2018

    Abstract: Our lives are defined by the decisions we make. Important decisions are generally made in the face of great uncertainty, with incomplete information and often under time pressure. This note aims to present briefly a model of how we make decisions and the associated heuristics and biases. It provides a ... More

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  2. Appreciative Inquiry: A Positive Way to Manage Change

    Authors: Gupta, Vishal; Shah, Binita;

    Reference No: OB0229TEC Pages: 9 Published on: 14, March, 2018

    Abstract: In our problems lie our greatest opportunities. Appreciative inquiry creates a dialogic environment that excites imagination. The appreciative conversations that take place one to one, in small groups, and in ever larger circles, serve to build trust and strengthen relationships allowing for the disruption of old patterns of thinking. This ... More

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  3. Inventory Management

    Authors: Narayanaswami, Sundaravalli;

    Reference No: QM0278TEC Pages: 17 Published on: 13, March, 2018

    Abstract: This is a technical note on Inventory Models. ... More

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  4. An MLP Model for Rescheduling Disrupted Railway Traffic

    Authors: Narayanaswami, Sundaravalli;

    Reference No: PSG0124TEC Pages: 7 Published on: 5, March, 2018

    Abstract: Research literature generally cover scheduling of transportation services . Disruptions happen while a schedule is en-route and there are very few mathematical models that address to reschedule the disrupted services at the moment and location where disruption has occured. The model reported in this note attempts to reschedule disrupted services with ... More

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  5. Contractual Damages: Principles and Applications

    Authors: Pathak, Akhileshwar;

    Reference No: BP0406TEC Pages: 7 Published on: 10, March, 2017

    Abstract: Every contract has a chance of failure and for this reason, the award of damages for contractual breach is an important concern for businesses. The principle for award of damages is simple and centuries old. The principle is to, by money compensation, put the parties in a situation they would ... More

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  6. Actions Speak Louder Than Words: The Underlying Assumptions About How Advertising Works as Revealed in Practice

    Authors: Halve, Anand;

    Reference No: MAR0354TEC Pages: 19 Published on: 6, October, 2004

    Abstract: This material has been prepared as an aid to teaching Advertising Management. It considers the theoretical background and guidelines on the practice of advertising suggested in textbooks, and places these guidelines alongside the applications of these principles in real life situations. The material is not intended to be comprehensive, and ... More

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  7. Solving a Linear Programming Problem Using Solver in Excel

    Authors: Mukherjee, Shantanu;

    Reference No: QM0243TEC Pages: 17 Published on: 21, July, 2004

    Abstract: The note illustrates how a linear porgramming problem can be solved using solver in Excel. It also describes how the output of the solver should be interpreted. ... More

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  8. Logit Modelling: A Note

    Authors: Banerjee, Arindam;

    Reference No: MAR0336TEC Pages: 5 Published on: 14, March, 2000

    Abstract: This case describes logit analysis in an applied framework. It is specifically designed for a session in marketing research and information systems module. The note also compares the use of logistic regression/MNL vis-?-vis discriminant analysis. ... More

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  9. A Note on India's Computer Industry

    Authors: Manikutty, S;

    Reference No: BP0245TEC Pages: 14 Published on: 22, February, 1996

    Abstract: This note describes the structure of India's computer industry in 1992. It gives the evolution of the industry, the entry barriers, the profiles of the major players and the market in the various segments of the computer industry. The note enables a structural analysis of the industry to be made and ... More

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  10. A Note on India's Television Industry

    Authors: Manikutty, S;

    Reference No: BP0244TEC Pages: 25 Published on: 22, February, 1996

    Abstract: This case describes the structure of India's TV industry in 1992. It gives the evolution of the industry, the entry barriers, the profiles of the major players, the market and the main suppliers, both for black & white (B&W) and colour TVs. The note enables a structural analysis of the industry ... More

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  11. Dividend Policy

    Authors: Sinha, Sidharth;

    Reference No: F&A0425TEC Pages: 4 Published on: 8, February, 1996

    Abstract: This note discusses the assumptions underlying the M-M dividend irrelevance proposition and the implications of the violations of these assumptions for optimal dividend policy. ... More

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  12. Planning and Development Strategies for Leather Industry in India

    Authors: Moulik, T K; Mathur, D P;

    Reference No: CMA0731TEC Pages: 6 Published on: 1, January, 1996

    Abstract: With the contradiction of various export promotion measure, The note examines developmental strategies for the leather Industry in India. ... More

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  13. Programmes and Politics Towards Leather Manufacturing and Exports

    Authors: Moulik, T K; Mathur, D P;

    Reference No: CMA0741TEC Pages: 10 Published on: 1, January, 1996

    Abstract: The note deals with the programmes and policies pursued by the government of India to promote manufacturing of leather products and their exports. ... More

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  14. Evaluation and Input Assessment of Biogas Programme

    Authors: Moulik, T K; Mathur, D P;

    Reference No: CMA0737TEC Pages: 28 Published on: 1, January, 1996

    Abstract: The note describe the salient features of the national project on biogas development. The strategies of implementing the project by two nodal a agencies are examined to assess their impact on the development of the Biogas programmer among the rural communities. ... More

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  15. Battle of the Bottle: Parle, Pepsi and Coke: A Note on the Indian Soft Drink Industry

    Authors: Chaudhuri, Shekhar; Mustafi, Sumit; Shah, Nayana;

    Reference No: IMG0009TEC Pages: 18 Published on: 5, February, 1995

    Abstract: This note on the Indian soft drink industry describe the nature of competition unfolding in the Indian market as a result of the entry of Pepsi in a market dominated by Parle for almost two decades and the recently of Coke after and withdrawal from India in 1977.The note provides ... More

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