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Latest published cases

List of Latest Published Cases

  1. Divya Bhaskar

    Authors: Sinha, Piyush Kumar; Anand, Kamaljit;

    Reference No: MAR0396 Pages: 49 Published on: 13, May, 2008

    Abstract: Dainik Bhaskar group is one of the largest newspaper groups of the country. The case describes their strategy and its implementation for entering Gujarat with a Gujarati newspaper. The context of a duopolistic and largely saturated market had foiled attempts of several other newspapers. The case describes in detail the ... More

  2. Surat Flood of August 2006

    Authors: Mavalankar, Dileep; Srivastava, Amit Kumar;

    Reference No: PSG0106 Pages: 18 Published on: 2, December, 2008

    Abstract: A massive flood of August 2006 in the city of Surat caused major human tragedy and damage to the property estimated at Rs 22,000 crore. Given the repeated floods in Surat policy makers, administrators, experts, and people have to rethink about how to improve dam management to reduce the risk of floods. ... More

  3. GuruKool: A Retail Frontline Training Initiative

    Authors: Kaul, Subhashini;

    Reference No: MAR0405 Pages: 16 Published on: 2, April, 2009

    Abstract: GuruKool, a unique training initiative for frontline sales personnel in retail businesses of the Future Group, was spearheaded by Sanjay Jog, Chief People Officer, Future Group, in April 2006. Implementing the programme, however, was more difficult than he had expected, and its results also were not as brilliant. Sanjay was thus ... More

  4. Understanding the Design of Organizations

    Authors: Reddy, Jaya; Gupta, Vishal;

    Reference No: OB0226TEC Pages: 14 Published on: 19, May, 2017

    Abstract: The purpose of this note is to help readers understand organisational structure better by making them recognize the intricacies of structure and its alignment with various other elements of organisation. We first introduce organisations as open systems, describe the elements of an organisation and stress the importance of alignment of ... More

  5. Stress and Our Inner Game

    Authors: Gupta, Vishal;

    Reference No: OB0228TEC Pages: 11 Published on: 6, November, 2017

    Abstract: Over the course of evolution, humankind has become so absorbed in overcoming external challenges that we have neglected our need to focus on our inner challenges. If we focus on our Inner Game, it is likely that we will evolve to understand human development and the inner skills that one ... More

  6. Meera Nair at PhoenixWay: Which Way to Go?

    Authors: Premapuri, Priyanka; Gupta Vishal;

    Reference No: OB0231 Pages: 12 Published on: 8, June, 2018

    Abstract: The case describes the dilemma faced by Meera Nair, chief manager at PhoenixWay – a consultancy firm that has successfully grown over the years. There is a silent conflict in the personalities, work styles and attitude of Meera Nair and Mohit Dubey, her contemporary looking after client relationships. Nair finds inconsistencies ... More

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