Hoechst India Limited: Managing Regional Distribution

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Abstract

The case describes issues related to stock refill in a multi-tier distribution network. The demand is stochastic, seasonal. The management procedures are elastic (no credit, persuasive selling etc.). How to effectively manage the distribution in the central issue.

Additional Information

Product Type Case
Reference No. PROD0251
Title Hoechst India Limited: Managing Regional Distribution
Pages 8
Published on Sep 1, 2003
Revision Date Jan 1, 2003
Year of Event 1991
Authors Ravichandran, N; Seetharaman, S P;
Area Production Management (PROD)
Discipline Operations Management
Sector Manufacturing
Country India

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