Abstract
This case documents the forces driving the international strategy of Hindustan Lever Limited. It is intended to raise issues of sustainable competitive advantage, as well as issues of managing a portfolio of international and domestic businesses.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | IMG0007 |
| Title | Hindustan Lever -- International Division: `May You Live in Interesting Times' ... Old Chinese Curse |
| Pages | 20 |
| Published on | Mar 13, 1995 |
| Year of Event | 1993 |
| Authors | Korwar, Ashok; |
| Area | International Management Group (IMG) |
| Discipline | International Business, Marketing, Organizational Behaviour, Strategic Management |
| Sector | Manufacturing |
| Country | Global |
My Cart
You have no items
in your shopping cart.