Export of Fruits and Vegetables by Farmers' Cooperatives

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Abstract

The case brings out the achievement and difficulties faced by a fruits and vegetables cooperative in entering export business. The implications of keen competition and the role of technological innovations in the export business of a cooperative are brought out. The case also highlights the need for a positive role by the government and other development departments, ensuring the success of a cooperative organization.

Additional Information

Product Type Case
Reference No. CMA0532
Title Export of Fruits and Vegetables by Farmers' Cooperatives
Pages 16
Published on Jan 1, 1980
Year of Event 1979
Authors Seetharaman, S P;
Area Centre for Management in Agriculture (CMA)
Discipline International Business, Operations Management, Public Policy and Law
Sector Agriculture and Animal Husbandry, Cooperatives, Government
Country India
State Gujarat

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