Drivers420.com: Organising Transporters

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Abstract

This case describes a situation in which Malkit Singh Bal (Bal) partner of Bal Roadlines shares with Mr. Ghura, who was about to be hired as consultant for Bal Roadlines, about the rise in issue of fraud and crime done by the fleet drivers and asked him to help a way out to solve the problem. The purpose of this case is to provide an opportunity to the participants of an MBA or Management Executive Education Programme to step into the shoes of Ghura, a consultant and to explore the options and to select the best possible option to offer a solution to Bal. The context for this involvement is the rise in fraud and crime done by the fleet drivers.

Additional Information

Product Type Case
Reference No. CIIE0007
Title Drivers420.com: Organising Transporters
Pages 14
Published on Oct 26, 2016
Year of Event 2015
Authors Ghura, Amarpreet Singh; Karna, Amit;
Area Centre for Innovation, Incubation, and Entrepreneurship (CIIE)
Discipline Human Resource Management, Innovation and Entrepreneurship, Strategic Management
Sector Transportation and Logistics
Learning Objective Understands the challenges that take place while making a business model for a startup. Identify a plan for the successful operation of a business, identifying sources of revenue, intended customer segment, value proposition, cost structures and revenue streams.
Keywords Startup; Decision Making; Idea Generation; Human Resource; Business Model
Country India
State Maharashtra
City Mumbai
Organization Indian Drivers Database Incorporation (www.drivers420.com)
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