Reference No: BP0384Pages: 18Published on: 12, May, 2015
Abstract: This case describes the innovations of a medical practitioner over six decades of practice. It provides an opportunity to the participants to analyse the motivation, processes, constraints and outcomes or innovating efforts of individuals as opposed to corporates. During his career Dr. Shah has experimented with novel methods of treatment, ... More
Reference No: BP0385Pages: 10Published on: 26, May, 2015
Abstract: This case describes the journey of a Doctor from curiosity to product formulation to enterprise promotion and presents the problems faced by him in succeeding commercially. The innovator perceives the innovation to be a medical success and a commerical non startec. The case provides an opportunity to evaluate the efforts ... More
Reference No: MAR0550Pages: 11Published on: 29, November, 2024
Abstract: The Tinytrails mobile application was a comprehensive tool for parents designed to track and support the development of their children from birth to the age of two years. However, despite its potential benefits and the significant need for such a solution, the app did not gain the expected traction.
This ... More