Reference No: MAR0117TECPages: 18 Published on: 1, January, 1977
Abstract: Describes the nature of measurement in marketing. The existing ways of measuring knowledge and attitude scaling techniques like Thurstone's law of comparative judgement, semantic differential scaling, Thurstone's differential scale and Qsort have been discussed. Aspects of validity and reliability, and methods for establishing them are included in the note. ... More
Reference No: BP0324(A)Pages: 15Published on: 21, October, 2008
Abstract: The case explores ONGC, an Indian Crude Oil producing company. In 2008, two executives of ONGC Mr Rajagopala Rao and Mr Debashish Das were contemplating implementation of Knowledge Management System in their organization. Though the company had already implemented various IT and KM initiatives, it was going through a tough phase ... More
Reference No: CMA0580TECPages: 5Published on: 1, January, 1983
Abstract: Cost and revenue concepts used in economic decision making differs from their common usage. This note summarizes a few cost and revenue concepts to initiate discussions on their relevance for different types of decision making. A few specific questions related o resource management decisions have also been raised. ... More
Reference No: PROD0146TECPages: 7 Published on: 1, January, 1979
Abstract: Deals with the branch and bound approach to solving general flow shop and job shop scheduling problems in the deterministic case. The three?machine flow shop problem is considered first; the approach is then extended to multi?machine flow shop problem. A branch and bound approach is provided for job ... More
Reference No: F&A0361TECPages: 7Published on: 1, January, 1983
Abstract: This note compares the conventional and the Arditti-Levy methods of measuring cash flows and discount rate. It proves that the conventional method is consistent with the wealth maximizing principle. ... More
Reference No: F&A0131TECPages: 14 Published on: 1, January, 1970
Abstract: The form and content of the profit and loss statement and related accounting concepts and conventions are described in this technical note. An actual profit and loss statement is used for illustrative purposes. The concepts covered include income realization and expense recognition. The note also describes the distinction between cash ... More
Reference No: BP0345TECPages: 11Published on: 20, July, 2012
Abstract: Are law and ethics different? Is law necessarily ethical? Are all ethical acts legal? These are questions a business manager is confronted with while making business decisions. What is the price he is supposed to pay when he fails to comply legally and/or ethically? Should he care for ethical ... More
Reference No: CMA0568TECPages: 7Published on: 1, January, 1983
Abstract: This note covers some important concepts and methods which are normally used for project appraisal. Concepts and methods covered include (1) budgeting 'model' situation, (2) incremental concept, (3) current or constant prices, (4) direct and indirect impacts of a project, (5) acquisition and opportunity costs, (6) initial investment and terminal values, (7) time horizon, (8) time value of ... More
Reference No: F&A0281(B)Pages: 21Published on: 1, January, 1976
Abstract: In Case (B), described are the responsibilities and job description of a project manager (and the related information system). Some of the organizational problems arising out of the present project administration are presented. The case brings out the problem of reconciling conflicting objectives of technological development and project execution on ... More
Reference No: F&A0404TECPages: 36 Published on: 1, January, 1989
Abstract: The objective of this note is to acquaint students with concepts of mergers, acquisitions and takeovers, and to explain the framework for evaluating such decisions. The note also gives the legal aspects relating to merger and takeover activities in India. ... More
Reference No: P&IR0173TECPages: 26 Published on: 1, January, 1986
Abstract: This technical note seeks to explore the structure, functions and content of the personnel department in Indian industries. Two sources of data are analyzed: 1) Data provided under Section 217(2A) in the annual financial report was analyzed in order to examine the parity of the personnel function visavis other ... More