Reference No: MAR0151Pages: 12Published on: 1, January, 1976
Abstract: This note deals with the use of editorial publicity in the technical trade press, secured through press communications at the time of introducing the forklift truck in the market. Over twentythree publications featured news stories and a debate was initiated in newspaper columns on the efficiency of a ... More
Reference No: ECO0157Pages: 12 Published on: 1, January, 1970
Abstract: During the period when the East India Company had a monopoly on the Indian trade, many British merchants used to come to India as free merchants. This case describes the business activities of one such free merchant. In many respects, the trials and tribulations experienced by Tomas parry represented those ... More
Reference No: ECO0331TECPages: 23Published on: 1, January, 1993
Abstract: The note discusses various smoothing methods of forecasting, including single and double moving averaging methods, single and double exponential smoothing methods plus Holt's and Winter's methods. Further, it illustrates the application of each of these methods through monthly time series data on the rupee-dollar exchange rate for the period January 1980 ... More
Reference No: CMA0817TECPages: 11Published on: 7, March, 2017
Abstract: The note provides an overview of international trade theories and the rationale for and against free trade by discussing the infant industry arguments, comparative advantage, increasing return to scale, and the strategic interventions. ... More