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Search results for 'Environment'

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  1. A Note on Export Market Environment and the Export Business Strategy **

    Authors: Wadhva, C D;

    Reference No: ECO0242TEC Pages: 3 Published on: 1, January, 1977

    Abstract: Emphasizes the importance of systematic research in the framework of the relevant export-marketing environment for formulating export business strategy at the firm level. It explains the concepts of "export market environment" and "export business strategy" and points out some important decisions that a corporate unit planning export marketing has to ... More

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  2. Thomas Parry: The Career of a Free Merchant **

    Authors: Tripathi, D;

    Reference No: ECO0157 Pages: 12 Published on: 1, January, 1970

    Abstract: During the period when the East India Company had a monopoly on the Indian trade, many British merchants used to come to India as free merchants. This case describes the business activities of one such free merchant. In many respects, the trials and tribulations experienced by Tomas parry represented those ... More

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  3. The East India Company: 1600-1858

    Authors: Tripathi, D; Mehta, M J;

    Reference No: ECO0124 Pages: 9 Published on: 1, January, 1970

    Abstract: The case describes the business activities of the East India Company and its interaction with Indian businessmen. It also describes the business environment prevailing between 1600 and 1858. ... More

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