Search results for 'strategic management case'

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  1. The Functions of the General Manager and theConcept of Corporate Strategy

    Authors: Chaudhuri, Shekhar; Dixit, M R;

    Reference No: BP0176TEC Pages: 17 Published on: 1, January, 1983

    Abstract: The note reviews some of the literature in the field of strategic management. Some of the major topics covered are: 1) nature of policy, 2) hierarchy of policies, 3) general management, 4) functions of the general manager, 5) skills of the general manager, 6) concept of corporate strategy, 7) evaluation of performance, 8) strategy formulation, etc. ... More

  2. Parle Agro (India): Vision Realisation

    Authors: Kaul, Asha;

    Reference No: COMM0028 Pages: 18 Published on: 28, December, 2021

    Abstract: Nadia Chauhan, Chief Marketing Officer at Parle Agro set her vision in 2017 to become the dominant player in the beverages segment and to double the turnover to INR 10,000 Cr. by 2022. She had been prompted by the success of the company over the last five years when Parle Agro had doubled ... More

  3. Core Emballage Limited - Out of the Box

    Authors: Monippally, M M; Krishna, Sunanda;

    Reference No: COMM0005 Pages: 13 Published on: 13, May, 2009

    Abstract: Core Emballage Limited (CEL), Gujarat, India, reached a plateau in 2006 in its business of corrugated packaging solutions. Geographical expansion was not feasible. Although making marginal operating profits, CEL was weighed down by heavy depreciation and interest on loans. The idea of diversifying into unrelated nutraceuticals (nutritional healthcare products) cropped up ... More

  4. Toprankers: An edtech startup weighing funding options for future growth

    Authors: Khandwala, Jashan; Mendonca, Valerie; Gopalakrishnan, Balagopal;

    Reference No: CIIE0044 Pages: 8 Published on: 14, October, 2026

    Abstract: Toprankers, an EdTech platform headquartered in Bhopal, Madhya Pradesh, was founded in 2016 by Gaurav Goel to help students in India prepare for competitive exams. It initially offered student support and resources focused on government job exams. Over time, the startup expanded its offerings to include exams for law, management, design ... More

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