Search results for 'marketing management case studies'

Authors: Patel, D A;

Reference No: CMA0146 Pages: 11 Published on: 4, April, 1968

Abstract: This is an integrated case on seed input. It deals with the issues on 1) planning for seed production 2) procurement certification of seed, 3) marketing of seed, 4) channelising the agricultural credit supply to the farmers for introducing new seeds. The case is composed over various issues faced y the planners implementors at ... More

• Add to Wishlist
• Facebook
• Twitter
• LinkedIn
• Google+