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  1. Remove This Item Discipline: Strategic Management
  2. Remove This Item Sector: Banking Finance Insurance (BFI)
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  1. Edelweiss (A): Building and Managing Corporate Reputation

    Authors: Sahay, Arvind; Sharma, Nivedita;

    Reference No: MAR0416(A) Pages: 28 Published on: 21, September, 2010

    Abstract: The case tries to capture the dynamics of growth of a diversifying financial services company in the Indian context through the years 1996 to2009. The company moved through four phases expanding its products and services., It studies and evaluates how the firm used various forms of communication and internal procedures; and ... More

  2. Bank of Baroda's Branding Exercise (A)

    Authors: Sharma, Meenakshi;

    Reference No: COMM0006(A) Pages: 7 Published on: 26, February, 2010

    Abstract: The case deals with the branding exercise undertaken by Bank of Baroda in June 2005. It sets the context of the changing industry environment, and describes how the bank took the decision to undertake a repositioning exercise through a major transformation. At the same time, the top management recognized that changes ... More

  3. Sanjay: The Branch Manager **

    Authors: Shah, B G; Krishna, Gopal;

    Reference No: F&A0147 Pages: 11 Published on: 1, January, 1971

    Abstract: Sanjay, the branch manager, is dissatisfied with his performance evaluation during 1965. He has doubts about the soundness of the appraisal system where five different functionaries at the head office evaluate performance. Each functionary evaluates the manager's performance with respect to the work (deposits, advances, public relations, inspection, follow-ups, etc.) for ... More

  4. Punjab National Bank (B)

    Authors: Murthy, K R S;

    Reference No: BP0081(B) Pages: 15 Published on: 1, January, 1976

    Abstract: This case follow upon the Punjab National Bank (AR) (BP0081) case, describing the changes that were introduced by Mr Prakash Tandon, Chairman and Managing Director of Punjab National Bank, in organization, budgeting, personnel, culture, public relations and publicity, and performance. The case sets the stage for an evaluation of the ... More

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