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  1. Remove This Item Discipline: Strategic Management
  2. Remove This Item State: Karnataka
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  1. The redBus in Saga: Managing the Start-up Acquisition Phase

    Authors: Ghura, Amarpreet Singh; Abhishek;

    Reference No: BP0398 Pages: 8 Published on: 10, August, 2016

    Abstract: In June 2013 the bus ticketing website redbus.in was acquired by the Ibibo Group, a subsidiary of South Africa based internet and media firm Naspers Ltd, for USD 135 million. Soon after signing the deal, Phanindra Sama - CEO and co-founder of redBus, went for a holiday to London along with ... More

  2. Discovery IQ by GE: Launching Super Value PET/CT Scanner

    Authors: Jaiswal, Anand Kumar; Malodia, Suresh;

    Reference No: MAR0495 Pages: 22 Published on: 31, March, 2018

    Abstract: GE Healthcare's strategy was to change the face of healthcare infrastructure in India by making healthcare accessible in all parts of the country and affordable to all sections of the society. After launching its first successful super value ECG machine Mac 400, it launched its twenty-fifth super value product “Discovery IQ” ... More

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