Reference No: BP0119TECPages: 6Published on: 1, January, 1978
Abstract: The note gives an overall picture of the formulation and implementation of corporate strategy, with emphasis on small and medium-scale entrepreneurs. ... More
Reference No: BP0060Pages: 36Published on: 1, January, 1974
Abstract: The history of DCMs growth and expansion is given to enable the students identify the strategy of this large Indian company which has diversified into various businesses under one setup. ... More