Reference No: QM0144Pages: 12Published on: 1, January, 1978
Abstract: Deals with the design, collection, and analysis of data. The preference of IIMA students for certain types of magazines forms the basic theme of the case. Application of proper statistical techniques is stressed. ... More
Reference No: QM0117(A)Pages: 17Published on: 1, January, 1977
Abstract: The case begins with a letter from the mill's factory manager to Professor Shah of IIMA, inviting him to work on a costing system for the mill. Professors Shah and Mote meet the executives of the mill to discuss the details about the project. The discussions reveal that the Chief ... More