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Search results for 'AND OR'

Related Searches: AND OR (, and or ', AND OR or 218, AND OR or 214, and Organizational Strategy

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  1. Scorpio from Mahindra: Brand Positioning

    Authors: Koshy, Abraham;

    Reference No: MAR0378 Pages: 32 Published on: 24, April, 2006

    Abstract: Mahindra & Mahindra Limited, the flagship company of the Mahindra group with a turnover of `55 billion (US$ 1.2 billion), was planning to launch their new sports utility vehicle as a strategic response to the rapidly changing hues of the Indian automobile market. The case describes the rationale of the new product activity ... More

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  2. Mahindra Trucks & Bus Division: Building a Marketing Plan

    Authors: Sahay, Arvind;

    Reference No: MAR0503 Pages: 39 Published on: 7, May, 2019

    Abstract: Mahindra Trucks and Bus Division (MTBD) of Mahindra & Mahindra is at an interesting stage of its evolution. Having gone through a bad patch with a product that was not quite up to the mark, it appears to have got the product right by early 2018 and truck sales had been going ... More

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  3. Planning Storage and Milling Capacities **

    Authors: George, P S;

    Reference No: CMA0336 Pages: 6 Published on: 8, August, 1975

    Abstract: The case outlines a system of production, market arrivals, storage capacity, milling capacity, consumption requirements in Sri Lanka. After reviewing the present position, some assumptions were required to be made on the following aspects: 1) adequacy of the existing storage milling capacity, 2) utilization of excess capacities if available, 3) optimum transport pattern ... More

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  4. Southern Railway: Publication of a Customer Oriented Timetable

    Authors: Raghuram, G;

    Reference No: PSG0080EX Pages: 26 Published on: 24, November, 2000

    Abstract: In 1998, the Southern Railway (SR) undertook a project to qualitatively upgrade its railway timetable, with the objective of making it more user-friendly. The outcome of this effort, which resulted in the publication of a significantly improved version of the timetable in August 1998, had a dramatic impact in how it was ... More

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  5. V&J Limited Stop Services: Pallavan Transport Corporation

    Authors: Raghuram, G; Jain, Abhinandan K;

    Reference No: MAR0347 Pages: 19 Published on: 24, October, 2002

    Abstract: The Pallavan Transport Corporation (PTC) was the major urban transport service provider for the city of Madras and its environs. The Corporation had introduced faster services (by reducing bus stoppages), called V and J services, for city buses over some routes. Towards the end of 1987, about 15% of the buses were ... More

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  6. Santa Express

    Authors: Thomas, Nobin; Mehrotra, Sonia; Vohra, Neharika; Vatavwala, Sanket;

    Reference No: CIIE0024 Pages: 16 Published on: 11, May, 2022

    Abstract: Three college friends came together to start 'Santa Express'—an on-demand delivery service serving customers for pickup and delivery of handy and non-perishable goods in Kochi, Kerala. The idea was based partly on market research and raw intuition. While they were initially able to grab public attention with their social ... More

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