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Authors: Choukhany, Krishak

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Cakes Bakery: Legacy Bakery Turnaround
Authors: Yadav, Deepanshu; Choukhany, Krishak; Roy, Debjit;

Reference No: O&DS0011 Pages: 22 Published on: 24, June, 2026

Abstract: The Cakes Bakery case examines how legacy restaurant businesses can be turned around in the face of declining sales and stagnant innovation. The Cakes Bakery is a thirty-plus year-old multi-outlet bakery in Surat. Its sales have been declining due to increasing competition, high costs, shifting tastes, improper outlet design, food ... More

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