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Authors: Bajwa, Tanveer

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Jaiveer Roy
Authors: Vohra, Neharika; Chari, Vijayalakshmi; Mendonca, Valerie; Bajwa, Tanveer;

Reference No: OB0243 Pages: 16 Published on: 13, August, 2020

Abstract: Optifit, an international brand of fitness equipment, had entered the Indian market in 2010 and had rapidly opened 45 stores in 8 years in the four metros (NCR region, Mumbai, Chennai and Kolkata). Jaiveer Roy was identified by Pravin Gupta (South Zone head) and Raghav Mehta (HR head) to join as Optifit’s ... More

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