The case charts out the journey of an online news portal from the state of Bihar. The organization has grown largely based on the pro bono support of people from many sectors and facets of life. The portal has so far been managed by the husband-wife team. On completion of its ten years of existence, the company is now looking forward to ways of growing. It would require investing in technology, building awareness about the portal on a larger scale, and consolidating the e-commerce platform. The main dilemma it faces is translating its social capital into financial capital while still engaging a lot of people.