Reference No: MAR0471Pages:Published on: 25, August, 2015
Abstract: Samsung Electronics came out with launch announcement of Samsung Galaxy S5 Mini on 9 September 2014. The announcement said that the model was to be retailed exclusively through flipkart.com, India’s leading online retailer. Retailing experts expected the Galaxy S5 Mini launch announcement to further hurt Samsung Electronics’ relationship with brick ... More
Reference No: F&A0522Pages: 29Published on: 6, July, 2015
Abstract: This case provides an opportunity to discuss the design and implementation of a Public Private Partnership project. It describes the Delhi Airport Metro Express Line project from conception to completion and the subsequent dispute between the Public and Private partners leading to the Concession agreement going into arbitration. Students discuss ... More
Reference No: OB0218Pages: 18Published on: 4, July, 2015
Abstract: The ‘CSIR-Tech: Facilitating lab to market journeys’ case is designed to teach students the strategic intricacies of an organizational network. The case also throws light on the formation and design of a collaborative inter-organizational network. CSIR, a premier R&D organization in India, was plagued with challenges in the commercialization ... More
