Reference No: F&A0264(A)Pages: 4 Published on: 1, January, 1975
Abstract: Details a proposed programme for remedying the nutritional deficiencies of certain vulnerable segments of the population of an Indian state. Students are required to develop a framework for evaluating and controlling this programme and ensure that measures of inputs, workload/output, effectiveness and benefit are specified. Case (B) F&A0264( ... More
Reference No: MAR0113Pages: 13Published on: 1, January, 1975
Abstract: The case describes a quantitative model for selecting the minimum cost media plan in order to achieve a desired level of reach and frequency in several target audience groups. The decision problem relates to adoption of the model for drawing up a national press media plan on the basis of ... More
Reference No: QM0048(B)Pages: 3Published on: 1, January, 1975
Abstract: The case illustrates the use of the mathematical programming technique where price volume relationships exist. The limitation of linear programming is illustrated. The problem is solved through the use of mixed integer programming technique. ... More
Reference No: BP0061(B)Pages: 5Published on: 1, January, 1975
Abstract: This is a follow-up of the caseThe Hindu (AR) (BP0061). Case (B) may be given during class discussion on The Hindu (AR), say after thirty or forty minutes. The class discussion on Case (B) could focus on the evaluation of strategy of The Hindu. ... More
Reference No: ECO0201Pages: 14Published on: 1, January, 1975
Abstract: This case discusses the factors responsible for the losses suffered by the Gujarat State Road Transport Corporation. It discusses the different tariff rates and tariff structures available in the road transport industry. It poses some alternatives before the corporation for achieving its objectives. ... More
Reference No: ECO0219Pages: 7Published on: 1, January, 1975
Abstract: The study aims at describing the general method of national forecasting followed by official agencies of developed countries. It discusses the procedures of forecasting through two methods, viz. successive approximation method and the method of simultaneous solution of equations in connection with econometric models. Finally, it compares the approaches followed ... More
