Reference No: MAR0476Pages: 26Published on: 7, January, 2016
Abstract: GE Healthcare was on a continuous lookout for investing into new and innovative super value products for the Bottom of the Pyramid markets in India. After launching its first successful super value ECG machine Mac 400, GE had recently launched its twenty-fifth super value product a PET CT machine. Serving the ... More
Reference No: F&A0527Pages: 38Published on: 18, January, 2016
Abstract: Greenko is a renewable power generating company investing in biomass, small and medium hydro power and wind power projects. It was projected to achieve 1GW (Giga Watt=1000 Mega Watt) of installed capacity by March 2015. The company has been financing its projects with debt from Indian banks and financial institutions on ... More
Reference No: BP0393Pages: 25Published on: 16, February, 2016
Abstract: This case describes the social cultural challenges confronted by Mr. Srikanth, President, Rotary Club, Chennai in making a village near Chennai in rural Tamil Nadu, Open Defecation Free (ODF). It highlights the role of a non-profit organization such as the Rotary Club and behavioural change consultants such as Feedback Foundation ... More
Reference No: CIIE0005Pages: 12Published on: 16, February, 2016
Abstract: The case describes the situation faced by the chairperson of CIIE with respect to commercialization of innovation of one of the incubatee companies. The incubatee had been working on a prototype of a flow monitor for IV fluids since his diploma days and won the competition organized by CIIE for ... More