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Most Popular cases

List of Most Popular Cases

  1. ISGEC (B): Product Adaptation and Pricing

    Authors: Chhokar, Jagdeep S; Jain, Abhinandan K;

    Reference No: MAR0307(B) Pages: 18 Published on: 1, January, 1996

    Abstract: The case describes the situation of an Indian company that has successfully supplied chlorine containers, manufactured according to British specifications, to a buyer in Malaysia. The same buyer has a requirement for ammonia containers and has been using ammonia containers manufactured according to Japanese specifications. The company has to decide ... More

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  2. Economic and Financial Performance of Silk Reeling Units

    Authors: Moulik, T K; Mathur, D P;

    Reference No: CMA0736 Pages: 7 Published on: 1, January, 1996

    Abstract: The case deals with the performance of the selected filiature units in terms of capacity utilization, cost structure and sales strategies of silk yann. ... More

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  3. Prudential Fruit Processing Company

    Authors: Bapna, S L; Seetharaman, S P; Singh, Gurudev;

    Reference No: CMA0756 Pages: 11 Published on: 1, January, 1996

    Abstract: The case reflects on the problems of a large tomato paste plant in the raw material procurement from contract growers. The company is confronted with the constraints of international tomato paste price and high domestic prices of tomato due to demand supply gap. The focus is to develop a strategy ... More

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  4. Shiromani Seeds Company Limited

    Authors: Singh, Gurudev;

    Reference No: CMA0746 Pages: 19 Published on: 1, January, 1996

    Abstract: This case gives the detailed plan for launching a seed business and raising bank loan for the venture. The focus of discussion is the overall feasibility of the venture with emphasis on technical and financial viability. ... More

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