Abstract
Highlights a process reengineering effort to make business impact. Implication on internal/external stakehloders discussed.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | MAR0397 |
| Title | Aviva Life Insurance Company India Limited: Reducing Policy Turnaround Time to Build Customer Satisfaction |
| Pages | 18 |
| Published on | May 22, 2008 |
| Year of Event | 2006-2007 |
| Authors | Banerjee, Arindam; |
| Area | Marketing (MAR) |
| Discipline | Organizational Behaviour, Strategic Management |
| Sector | Banking Finance Insurance (BFI) |
| Keywords | Customer Satisfaction, Business Process, Reengineering |
| Country | India |
| City | Gurgaon, Delhi |
| Organization | Aviva Life India |
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