Ajax Chemicals Limited

* Required Fields

Abstract

An agro-chemicals firm is considering expanding the production of two of its major pesticides in powder form. It feels that the markets are located in the north west south-east parts of the country. The bulk of the products consists of filler material, which has to be transported for over 700 km. to the present plant site. The company has located two sites - one in the north other one in the south for possible expansion. Both the sites are near the deposits of the filler material, soapstone. The company's problem is to decide (a) whether an expansion is necessary, (b) if so, should it be at the present site or at one of the two alternative sites? Demand estimates for the products on the basis of data provided for cropping patterns and pest attacks can be attempted, the feasibility of expansion can be determined on the basis of relevant cost and profit margin data.

Additional Information

Product Type Case
Reference No. CMA0262
Title Ajax Chemicals Limited
Pages 12
Published on Aug 17, 1974
Year of Event 1972-1973
Authors Sambrani, Shreekant;
Area Centre for Management in Agriculture (CMA)
Discipline Marketing, Operations Management, Strategic Management
Sector Agriculture and Animal Husbandry, Manufacturing
Country India

My Cart

You have no items
in your shopping cart.