Abstract
The case provides rich description of an actual decision making situation related to selection of a consulting company. An Indian company that has recently acquired a US-based manufacturer of widgets, intends to capture 20% market share in the Indian widget market. When in-house efforts did not yield results, the company decided to explore the option of hiring an external consulting firm to develop a growth strategy. The case provides the perspectives of various stakeholders as they examine the various trade-offs involved in the selection of a strategy consultant. Why should a firm hire an external consultant and which one should they choose are the major questions addressed through this case.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | BP0376 |
| Title | ABC's Search for the Pied Piper of Consultants |
| Pages | 14 |
| Published on | Apr 8, 2014 |
| Year of Event | 2009 |
| Authors | Sharma, Sunil; Srinivasa, Addepalli; |
| Area | Strategy (STR) |
| Keywords | Consulting Industry; Search for New Consultant; Entry Strategy |
| Country | India |
| Organization | Fictional |
| Access | For All |
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