Abstract
This note is a part of the series, "Techniques for Marketing Decisions." It describes an approach to quoting the most appropriate price in a competitive bidding situation.
Additional Information
| Product Type | Technical Note |
|---|---|
| Reference No. | MAR0214TEC |
| Title | Competitive Bidding Model |
| Pages | 3 |
| Published on | Jan 1, 1976 |
| Authors | Dholakia, Nikhilesh; |
| Area | Marketing (MAR) |
| Discipline | Organizational Behaviour |
| Sector | Public Sector |
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